Snacking trends may evolve, but America’s appetite for snacks continues to feed the bottom line in a big way. The pandemic hasn't slowed our penchant for snacking, though it has changed what we consume—and when, where and how we do it.
Delivery has always been desirable, if only for its sheer convenience. And now, as the pandemic persists with a far-ranging impact on the industry, it carries the enhanced appeal of combining convenience with safety.
It's become a key fact of foodservice today: The pandemic has hastened the pivot to off-premises business for restaurants across America. Forty-two percent of restaurant operators surveyed by Rewards Network, a restaurant rewards platform provider, have added delivery, and 31% plan to continue to invest in it—a clear indication that the service is here to stay.1
Leave it to a pandemic to build up the market’s appetite for foodservice. At one point, eating out at a restaurant ranked as the most looked-forward-to post-quarantine activity, according to the market research firm Technomic.1 But as infection rates rise, it should come as no surprise that consumer confidence in returning to pre-pandemic activities is falling.
The rollback of dining room reopenings due to the resurgence of COVID-19 in many states has been capturing a lot of attention. But equally compelling is the rise of off-premises models as mainstays, regardless of whether or not dine-in service is available.