The delivery boom is driving business at a rapid pace, piling plates high with profits for restaurant operations across the country. According to the market research firm NPD Group, deliveries turbocharged a 20% increase in revenue over the last five years, and the overall number of deliveries grew by 10%.1
Topics: Mobile, Millennials, Technology, Trends
Delivery is often seen as a bright spot during dark times for the restaurant industry. But while it may be responsible for jumpstarting stalled sales, historically the industry has shown strong growth, as the research firm CBInsights reports.1
Topics: Restaurant Operations, Millennials, Technology, Mobile
The foodservice delivery phenomenon continues at a frenzied pace, and restaurant operators, retailers and third-party platforms are stepping up to the plate to capitalize on the trend and feed growing consumer demand.
Topics: Mobile, Restaurant Operations, Millennials, Trends, Technology
More and more consumers these days have foodservice under their thumb—literally. In fact, so many foodies are feeding their need for the speed and convenience of restaurant apps, there’s been a 70% growth in usage, according to survey results from GlobalWebIndex.1
The consumer data and analytics firm found that among a cross-section of foodies (defined as people with a strong interest in food, restaurants or cooking), the percentage of consumers between the ages of 16 and 64 using apps rose from 20% to 34%.1 And the upward arc of usage continues.1
Topics: Millennials, Technology, Restaurant Operations, Mobile
A feast of devices and digital marketing channels has created a feeding frenzy for marketers hungry to reach new customers and retain existing ones. As we explored in “Marketing on the Menu,” digital marketing is a must-or-bust proposition for today’s restaurant operations. To keep pace with a digitally accelerating marketing environment filled with digitally savvy consumers, you need to capitalize on the foodservice trend of tapping into tech and get a handle on what it brings to the table.
Topics: Marketing, Technology, Loyalty, Promotions, Mobile, Millennials
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