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Let's Chat Snacks

Bite Off a Higher Check Average with Snackable Menu Options

Let's Chat Snacks Posted on Feb 25, 2020 8:00:00 AM

Today’s fast-paced lifestyle calls for quick eats, making smaller bites a big deal. With 6 in 10 adults surveyed globally preferring to eat many small meals throughout the day instead of a few large ones,1 snackable menu options have become a must for operators looking to boost business.

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Topics: Restaurant Operations, Snacking, Trends, Promotions, Recipe

Social Climber: Social Media Takes Foodservice Sales to New Heights

Let's Chat Snacks Posted on Feb 11, 2020 8:00:00 AM

 

The eyes have it! Social media has become a feeding frenzy for visually interesting culinary concepts. Starbucks Unicorn Frappucino may be the quintessential example of a concept that the eyes couldn’t help but drink in. The neon purple and blue concoction—so snap-worthy in its rich, colorful, almost confectionery appearance—seemed ready-made for the age of Instagram, where it generated 155,000 posts over the short course of its April 19-23, 2019 run dates.1

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Topics: Technology, Millennials, Restaurant Operations, Promotions, Mobile

No Retain, No Gain: How Savvy Restaurant Operations Bring Customers Back to the Table

Let's Chat Snacks Posted on Nov 13, 2018 8:00:00 AM

Nothing feeds the foodservice bottom line like loyal customers. As the National Restaurant Association reported, repeat customers account for as much as 70% of a restaurant’s revenue.1 These patrons are also more likely to have a higher check average, given survey data that shows a 60-70% probability of upselling to an existing customer, compared to 5-20% for new ones.2

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Topics: Technology, Millennials, Restaurant Operations, Snacking, Promotions, Marketing & Communications

Fast Casual and Fast-Food Chains Shift Sales into High Gear (Part 2)

Let's Chat Snacks Posted on Feb 27, 2018 8:00:00 AM

It wasn’t that long ago when the word “super” applied to especially big servings of fast food. The idea seemed to be to power sales with mammoth portions, until an increasingly wellness-conscious consumer base sent demand for better-for-you options soaring and the industry took the high ground, trimming caloric content and boosting nutritional value to beef up sales.

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Topics: Millennials, Trends, Promotions

Cooking Up Successful Email Campaigns

Let's Chat Snacks Posted on Sep 5, 2016 8:00:00 AM

A feast of devices and digital marketing channels has created a feeding frenzy for marketers hungry to reach new customers and retain existing ones. As we explored in “Marketing on the Menu,” digital marketing is a must-or-bust proposition for today’s restaurant operations. To keep pace with a digitally accelerating marketing environment filled with digitally savvy consumers, you need to capitalize on the foodservice trend of tapping into tech and get a handle on what it brings to the table.

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Topics: Technology, Millennials, Promotions, Marketing & Communications, Loyalty, Mobile

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Envision a Feast of Sales

See how you can leverage 2020’s top trends to help tailor your menu for today’s evolving tastes.
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