Given the insatiable millennial appetite for exciting new flavor experiences and interesting twists on traditional favorites, a fresh idea in ice cream should be milked for all it’s worth—and it could be worth a lot. According to the International Dairy Foods Association (IDFA), about 1.54 billion gallons of ice cream and related frozen desserts were produced in 2015 alone, and the average American consumes more than 23 pounds of ice cream yearly.1
A perennial favorite, ice cream has a long history as the cold snack that consumers stay hot for. It's no wonder that when New York’s Museum of Ice Cream debuted last year, fans of the creamy favorite scooped up all 30,000 tickets in five days.1 The joy of ice cream continues to captivate imaginations and tantalize taste buds.
As summer heats up across the country, it’s no surprise that consumers often choose to cool off with frosty and frothy blended beverages. Making it the perfect time to promote milkshakes in your operation.
Coffee’s popularity just keeps perking up, thanks to its distinctive flavor. Of course, the love affair between coffee and dessert is legendary—and coffee and ice cream have always been sweet on each other. But now coffee flavor is enjoying a new moment as it gets cozy with both sweet and savory menu concepts.