Snacking has become increasingly popular in recent years—and shows no signs of slowing down.
In 2018, 80% of consumers snacked at least once a day.1 Two years later, 88% of adults surveyed for Mondelēz International’s 2020 State of Snacking™ report said they were noshing between meals just as much as—or more than—they did in 2019.2
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Topics:
Millennials,
Trends,
Promotions,
Marketing & Communications,
Side Dishes,
Quick Service Restaurant,
Appetizers/Snacks,
Snack,
Gen Z,
Gen X,
Baby Boomers,
Gum & Candy,
Single-Serve,
OREO,
Dessert Ingredients,
Foodservice Industry,
Menu,
Consumer,
Demographic,
Flavors & Ingredients,
Menu Strategy,
Retail,
Operations,
COVID-19,
Coronavirus,
Fast-Casual Restaurant,
Branded Ingredients,
Mashups,
Flavor Profiles,
Personalization,
Consumer Behavior,
Value,
Indulgence,
Customization,
Limited Time Offers (LTOs)
Soggy sales are putting a damper on the cereal market, sinking business for some major brands. The popularity of this once-perennial staple has been declining for years as consumer preferences have shifted to better-for-you and grab-and-go breakfast options.
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Topics:
Breakfast,
Better-for-You,
Breakfast Biscuits,
Bars,
belVita Breakfast Biscuits,
OREO,
Foodservice Industry,
Retail
Challenges and opportunities loom large for big food sellers. While the 25 largest players feasted on 63% of $495 billion in U.S. food and beverage sales in 2016, their share declined from 66% in 2012.1 Private label products, meanwhile, have seen a 3.5% year-over-year expansion of shelf space since 2012.1 Increasing price pressure from upstart store brands and retailers insisting on lower prices are turning up the competitive heat.1
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Topics:
Millennials,
Mobile,
Gen Z,
Better-for-You,
Social Media,
Retail,
Packaging
Diversified, delicious and nutritious, breakfast bars and snack bar varieties are a dream-come-true for foodservice operators who want to offer snack options that cater to their customers’ busy lifestyles. As a go-to snack source for on-the-go consumers who gravitate toward quick treats with enough nutritional value to replace a sit-down meal, the bar category is booming.
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Topics:
Millennials,
Mobile,
Breakfast,
Better-for-You,
Gluten-Free,
Non-GMO,
Menu Strategy,
Retail,
Food & Beverage,
Operations
Size matters, at least when it comes to pushing snack purchases. Consumers agree that anything can be a snack, as long as it’s a small portion size.1 It’s true. Miniaturizing your menu can maximize your opportunity to entice the 94% of adults who snack at least once a day.2
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Topics:
Snacking,
Snack,
Retail