Snacking has become increasingly popular in recent years—and shows no signs of slowing down.
In 2018, 80% of consumers snacked at least once a day.1 Two years later, 88% of adults surveyed for Mondelēz International’s 2020 State of Snacking™ report said they were noshing between meals just as much as—or more than—they did in 2019.2
Topics: Millennials, Trends, Promotions, Marketing & Communications, Side Dishes, Quick Service Restaurant, Appetizers/Snacks, Snack, Gen Z, Gen X, Baby Boomers, Gum & Candy, Single-Serve, OREO, Dessert Ingredients, Foodservice Industry, Menu, Consumer, Demographic, Flavors & Ingredients, Menu Strategy, Retail, Operations, COVID-19, Coronavirus, Fast-Casual Restaurant, Branded Ingredients, Mashups, Flavor Profiles, Personalization, Consumer Behavior, Value, Indulgence, Customization, Limited Time Offers (LTOs)
Soggy sales are putting a damper on the cereal market, sinking business for some major brands. The popularity of this once-perennial staple has been declining for years as consumer preferences have shifted to better-for-you and grab-and-go breakfast options.
Topics: Breakfast, Better-for-You, Breakfast Biscuits, Bars, belVita Breakfast Biscuits, OREO, Foodservice Industry, Retail
Challenges and opportunities loom large for big food sellers. While the 25 largest players feasted on 63% of $495 billion in U.S. food and beverage sales in 2016, their share declined from 66% in 2012.1 Private label products, meanwhile, have seen a 3.5% year-over-year expansion of shelf space since 2012.1 Increasing price pressure from upstart store brands and retailers insisting on lower prices are turning up the competitive heat.1
Topics: Millennials, Mobile, Gen Z, Better-for-You, Social Media, Retail, Packaging
Diversified, delicious and nutritious, breakfast bars and snack bar varieties are a dream-come-true for foodservice operators who want to offer snack options that cater to their customers’ busy lifestyles. As a go-to snack source for on-the-go consumers who gravitate toward quick treats with enough nutritional value to replace a sit-down meal, the bar category is booming.
Topics: Millennials, Mobile, Breakfast, Better-for-You, Gluten-Free, Non-GMO, Menu Strategy, Retail, Food & Beverage, Operations
Size matters, at least when it comes to pushing snack purchases. Consumers agree that anything can be a snack, as long as it’s a small portion size.1 It’s true. Miniaturizing your menu can maximize your opportunity to entice the 94% of adults who snack at least once a day.2
See how you can leverage 2020’s top trends to help tailor your menu for today’s evolving tastes.
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