Let's Chat Snacks

Leveraging TikTok’s Influence in the Foodservice Industry

Let's Chat Snacks Posted on Nov 3, 2022 8:00:00 AM

Image courtesy of Applebee's

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Topics: Technology, Promotions, Marketing & Communications, Business & Industry, Quick Service Restaurant, Gen Z, Online Reviews, Social Media, Customer Experience, Consumer Behavior, Limited Time Offers (LTOs), Mobile App, Foodservice

Feed The Need: Restaurant Foot Traffic Returns, Takeout Remains Strong

Let's Chat Snacks Posted on Jul 26, 2022 8:00:00 AM

Consumers have built up quite the appetite for indoor dining during the pandemic, according to the crowd-sourced review platform and table reservation service Yelp.

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Topics: Technology, Trends, Online Reviews, Sales & Profitability, Operations, Drive-Thru, Fast-Casual Restaurant, Off-Premises, Ghost Kitchens

Online Snack Trends: Tapping the Millennial Market

Let's Chat Snacks Posted on Feb 27, 2017 8:00:00 AM

When it comes to snack sales, the Internet and consumers are starting to click. According to NPD Group, a leading market research firm, snack manufacturers are biting off bigger chunks of market share by tapping the consumer’s appetite for online shopping.

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Topics: Millennials, Marketing & Communications, Mobile, Meal Kits, Better-for-You, Online Reviews, Social Media, Demographic

X-TRA Hot Foodservice Trends of Generation X

Let's Chat Snacks Posted on Jan 9, 2017 8:00:00 AM

As the middle child of foodservice marketing, Generation X is the brand X of demographic cohorts – generic, nameless, and devoid of fanfare. We know they’re out there somewhere, lost in all the attention paid to baby boomers (their parents) and millennials (their kids) – the second and first largest generations, respectively. And unlike the up-and-coming Generation Z, they lack the allure and excitement of novelty and the promise of future profits.

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Topics: Millennials, Mobile, Gen Z, Gen X, Baby Boomers, Better-for-You, Online Reviews, Social Media, Foodservice Industry

Marketing on the Menu: How to Put Promotions into Motion

Let's Chat Snacks Posted on Aug 23, 2016 8:00:00 AM

Before you can whet people’s appetite for your menu, you need to grab their attention—and that involves marketing. But with so many promotions circulating through today’s amazing array of marketing channels, from social (a huge smorgasbord in itself) and mobile to print and broadcast—it’s hard to keep pace with trends and zero in on what works best.