The metaverse is mega-trending, and food and beverage brands are eager to get a taste of it. The buzz has been mixed with disbelief, but one thing is for sure: The idea of an immersive virtual universe for digital commerce has provided plenty of food for thought--and a plateful of potential.
Topics: Technology, Trends, Promotion, Promotions, Restaurants, Digital/Online Ordering, Metaverse
The pandemic has propelled the restaurant industry in different directions—some new and unexpected (think social distancing and face masks), others more familiar (the drive-thru, for example). In the case of takeout in general and the drive-thru in particular, "back to basics" has jumpstarted traffic and revved up revenue.
Topics: Promotion, Quick Service Restaurant, Menu Strategy, Sales & Profitability, Operations, Drive-Thru, COVID-19, Coronavirus
Read about 6 Trends Changing and Challenging the Foodservice Status Quo in 2022
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