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Breakfast Is Where It's At!

For many, a sit down breakfast is just a dream. Getting everybody out the door on time is hard enough without worrying about making a full breakfast.  This is where you come in…Blog_post_5_image.jpg

It’s time to expand your grab-and-go section to include a variety of prepackaged breakfast options, so you can start reaping the breakfast benefits.Now you can boost sales by offering a variety of portable breakfast options. High-fiber, nutrient-dense bars, fruit cups and yogurt parfaits will appeal to healthier eaters while breakfast burritos and bagel sandwiches will surely satisfy those seeking a heartier start to the day!1

Healthy and portable are keys to success in breakfast sales! In fact, in a 2014 Nielsen report titled, “Breakfast: Still the Most Important Meal of the Day,” researchers found that combined sales of granola and yogurt bars totaled $2.4 billion in 2013 and were growing at a combined annual rate of 4 percent per year.2 Customers can start the day off right and you get to capture a greater share of the booming breakfast business! It’s a win-win!

How do you take advantage of the breakfast business? Tell us in the comments section below.

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1. Food Processing, “Breakfast Foods Trends: Easy to Eat in the Morning,” July 29, 2015
2. Nielsen, Breakfast: Still The Most Important Meal of the Day, August 19, 2014

Topics: Breakfast, Food & Beverage

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