Let's Chat Snacks

Restaurant Operations Find Loyalty Programs Financially Rewarding

Let's Chat Snacks Posted on Sep 25, 2017 8:00:00 AM

More and more restaurant operations are serving up loyalty programs to help drive sales and build customer loyalty.1 As technology-driven innovations such as app-enabled takeout transform the foodservice industry, restaurant loyalty programs are experiencing a surge in popularity worldwide.1

In a poll last year of 6,500 internet users in eight countries, multinational computer technology company Oracle found that 65% of respondents in the U.S. belonged to foodservice loyalty programs.1 The popularity of such programs was highest in respondents from the States, with Brazil (64%) and Mexico (62%) close behind.1 In Great Britain and Australia, more than half of consumers surveyed said they were foodservice loyalty program members.1

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Topics: Restaurant Operations, Marketing, Loyalty

Focus Pocus: The Magic of Millennial Foodservice Photos on Social Media

Let's Chat Snacks Posted on Apr 10, 2017 8:00:00 AM

Millennials are social beasts with a ravenous appetite for interaction – online, on their phones and in-person. That can be a heady recipe for success for foodservice and restaurant operations, provided they tap into the power of social media to leverage millennial snack trends and their taste for social sharing.

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Topics: Millennials, Snacking, Marketing

X-TRA Hot Foodservice Trends of Generation X

Let's Chat Snacks Posted on Jan 9, 2017 8:00:00 AM
As the middle child of foodservice marketing, Generation X is the brand X of demographic cohorts – generic, nameless, and devoid of fanfare. We know they’re out there somewhere, lost in all the attention paid to baby boomers (their parents) and millennials (their kids) – the second and first largest generations, respectively. And unlike the up-and-coming Generation Z, they lack the allure and excitement of novelty and the promise of future profits.
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Topics: Snacking, Trends, Marketing

Cooking Up Successful Email Campaigns

Let's Chat Snacks Posted on Sep 5, 2016 8:00:00 AM

A feast of devices and digital marketing channels has created a feeding frenzy for marketers hungry to reach new customers and retain existing ones. As we explored in “Marketing on the Menu,” digital marketing is a must-or-bust proposition for today’s restaurant operations. To keep pace with a digitally accelerating marketing environment filled with digitally savvy consumers, you need to capitalize on the foodservice trend of tapping into tech and get a handle on what it brings to the table.

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Topics: Technology, Millennials, Promotions, Marketing, Loyalty, Mobile

E‑Commerce: A Feast of Opportunities and Challenges

Let's Chat Snacks Posted on Aug 16, 2016 2:40:21 PM

For foodservice operators hungry for growth and higher margins, riding the e‑commerce wave can be very appealing. But understanding e‑commerce, its potential and pitfalls, is essential if you don’t want to come up empty, or worse, in a hole of wasted time and money.

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Topics: Technology, Trends, Marketing

Micro Market Mania: Past, Present, Future

Let's Chat Snacks Posted on Jul 29, 2016 10:49:42 AM

When considering the mega-impact micro markets are having on the food service industry, you can’t help but wonder how the trend started, where it’s headed, and what it means for you and your customers. A macro picture of micro markets can deepen your understanding of them and help you grab a bigger piece of the constantly growing self-service pie.

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Topics: Millennials, Trends, Vending, Marketing

OREO Offers a Wonderful Way to Help Drive Summer Dessert Sales

Let's Chat Snacks Posted on Jul 14, 2016 8:00:00 AM
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Topics: Snacking, Marketing

7 Must-Read Social Picture Post Tips for Operators

Let's Chat Snacks Posted on Jul 4, 2016 10:00:00 AM

Instagram has more than arrived; it’s dominating. As a leading social media outlet, its ever-growing user base offers operators like you seemingly unlimited reach to interact with customers past, present and future.

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Topics: Technology, Millennials, Marketing